Investment Philosophy

Ashurst Perkins Coie Trust Company follows a strict discipline to ensure clients’ portfolios are invested with the appropriate asset allocation strategy and properly diversified within each asset class. Asset allocation the mix of stocks, bonds, cash and other asset classes is pivotal to meeting financial objectives in consideration of a client’s tolerance and capacity for risk. Diversification broad exposure to all parts of the stock and bond markets helps to reduce overall portfolio risk. We also follow “best execution” practices in selection of investments because costs matter, whether management fees or commissions.

Consistency is an important part of our approach. We have a long-term perspective on the markets and emphasize strategic over tactical asset allocation coupled with disciplined portfolio rebalancing as the optimal way to help clients meet their goals. We employ only highly experienced personnel to manage our investment process.

Worth Knowing

As the largest intergenerational wealth transfer in history unfolds, trillions of dollars are expected to pass from older generations to their heirs over the coming decades. Recent estimates project that approximately $124 trillion will be transferred through 2048, making it increasingly important for families to discuss estate planning, wealth transfer, and financial preparedness across generations.

Source: Cerulli Associates